Category Archives: Latest News

Do you have an updated Message on Hold?

When customers call your business, it is a great time to showcase your products or services. Even if you have to put them on hold, don’t waste any mint of it. In this episode of Insider Marketing Secrets, David Counsell talks about the importance of a Message on Hold. If yours isn’t updated or you…




Ways to get the right design for your website

Imagine yourself dressed for business with flurry patches all over you, bursting with different colours. Or your store that with unlabelled shelves or paths that wont lead down to the check out counter. Imagine if that is how your website look and function. Since your web is your business’s representation online, it must not only…




How to get the most for your business with mobile purchases

Technology has brought our lives in to a different level of accessibility and speed. Do you know any one who practically has not engaged with any mobile devices? Difficult, right? Now, if everyone is fiddling with their little gadgets, do you know what are your customers doing with their mobile phones? You better pay attention…




How to Make Your Social Media Images Support Your Brand

A picture paints a thousand words, and likewise, it tells a lot about you’re your branding in the world of marketing and advertising. In this episode of Insider Marketing Secrets, David Counsell talk about exhausting images to support your brand. Social media speak largely on visual representation and before they even get to the context…




Get a higher open rate with the right Email Subject Lines

Having a database makes you a step ahead against your competitors. But your contact list remains an unpolished stone if you are not making the best out of it. The regular marketing emails you are sending out may just be lying in some other people’s trash bin if they are not enticed to click through…




The right way of promoting your website through SEO

Optimising your webpage for search engine can be very rewarding. But if you are thinking of exhausting its capabilities for your business, would you let just anyone handle it for you? In this episode of Insider Marketing Secrets, David Counsell talk about the complexities of search engine optimisation and what can it do to your…




Get better results with your Email Marketing

Emails are a great way to communicate to your customers. But as powerful as they can be, you too should avoid the dangers of having your emails fall in the junk area. In this episode of Insider Marketing Secrets, David Counsell talks about effective email marketing strategies and how to make sure that you will…




Get the right content for your website

The internet is not just a place for cute cat photos or personal status. In fact, people use it for about anything they want to find. And you sure want to be in front of them once customers try to find something that you offer. But can you guarantee that people will find solution in…




How to make promotions that work like clockwork?

Markdown sales, free tasting and live performances are just some of the tricks to promote your business. True enough, they attract a number of people but are they successful to convert them as paying customers? If you are planning to launch a promotion, don’t get in to the pitfall of just wasting time, effort and…




How Do You Talk To Prospect Clients

Much like all industry, every business core lies on it’s communications. How do you deal with suppliers? How do you cascade instructions to your staff? Most importantly how do you talk to your customers and get them to talking back to you. Join David Counsell as he shares these helpful questions to break the barrier…